Boosts Your Conversions to the Next Level
Every brand is unique. Every eCommerce website is unique. As one of the leading eCommerce Marketing Companies, we understand that your website requires carefully crafted marketing tactics that must be improved and fine-tuned as you progress.
Keev Marketing has a talented team of E-commerce experts who can collaborate with their clients to create digitally advanced E-commerce websites. We use our design and advertising skills to create technology-oriented online solutions that aid in the creation of customised online stores and the development of personal marketing strategies.
We can transform your customer service by offering the best E-commerce solutions that integrate communication, security, & data management. We leave no stone unturned in order to maintain your brand's superior status in an ever-changing market.
Our e-commerce support team provides you with the benefit of our expertise as well as technical insights to help you implement changes on your website to improve its performance. We believe that good communication is essential for building long-term relationships with our clients.
Level Up Your E-Commerce Business
Before we begin developing a high-performance digital promotion campaign for you, we thoroughly research your brand, industry, target audience, and business objectives. We recommend a program based on your needs and resources after we understand your business and growth goals.
We create a unified, automated, real-time reporting dashboard to show you how all of your marketing plans are performing. After 1-4 weeks of strategy, competitive analysis, keyword research, and copywriting.
Customise the layout of your landing pages and build audiences before we launch your campaigns! We stay ahead of the curve, constantly improving and expanding your ecommerce campaigns to increase ROI and sales.
What Are the Benefits of Our ECommerce SEO Services?
Because e-commerce SEO is a multifaceted process, our e-commerce SEO services include the following:
- Individualized e-commerce SEO strategy
- A timetable for online project management
- Access to MarketingCloudFX
- Keyword investigation and optimization
- Product augmentation
- Product image enhancement
- SEO copywriting for products
- Expert blog or article copywriting
- Promotion of content
- Configuration of Google Analytics
- Configuration of Google Search Console
- Reporting on keywords, traffic, and transactions on a monthly basis
- and more
Within Our E-Commerce SEO Services
When you begin selling online through web marketing, you want to make certain that you are directing the right kind of customers to your site. You can achieve this by ensuring that you have the right type of content with the right keywords.
Search engines rely on matching search terms to terms found on your website, so SEO for an e-commerce website should include informative, descriptive text.
If you have the words on your site that shoppers type into a search engine, you stand a better chance of being found.
In fact, more than 50 percent of all users discover a new company or product after conducting a search.
Before making any changes to your website, we conduct research to determine which words and phrases should be included in your content. Keywords or key phrases are what these are.
We'll find out how you should describe your store or products to rank highly in searches by using keyword research tools, Inquire with your customers about how they describe your products, or collaborate with you to find keywords that you already know are successful.
Keywords are frequently related to your products or the central theme of your store. For example, if you sell eco-friendly pet products, you could target keywords related to that theme or focus. "Eco-friendly pet products," "eco-friendly dog toys," and "eco-friendly dog harnesses" are a few examples.
Keyword research is an important part of our e-commerce SEO services because it establishes an effective strategy for your company.
The following step in our process is to incorporate these high-value, relevant keywords into your website.
These keywords are used by our E-commerce SEO experts in a variety of places, including:
- Page titles
- Image alt text
- Product descriptions
- Meta descriptions
- And more
This is a critical step in developing an e-commerce SEO strategy. It's difficult for search engines - and even users - to see that your website is relevant to a search query unless you optimise it for these relevant keywords.
While you can do your own copywriting to incorporate these suggested keywords, one advantage of working with a full-service digital marketing agency like keev marketing is that we offer SEO copywriting services - keep in mind that some copywriting is included with our e-commerce SEO packages.
Product Page Optimization
Every page on your website should be search engine optimised.
When it comes to e-commerce stores, there isn't much more important to optimise than product pages. Product pages are extremely important because they are likely to rank for extremely specific search phrases, also known as "long-tail keywords."
If you sell green rubber dog bones, you're unlikely to have the long-tail keyword "green rubber dog bone" on your homepage. Your e-commerce SEO strategy would instead concentrate on optimising product pages for these relevant long-tail keywords.
We'll make sure that each page has a title and a paragraph or two of keyword-rich copy that describes the item to ensure that your product pages rank high in search results. It's also a good idea to include the model number (if applicable) so that you appear in searches for that as well.
Images of the items you are selling should also be included on your product pages.
Images are valuable to both users and search engines. Your images give users a perspective on your product, from its size to its colour to its uses. Your images provide search engines with information about the context of your product page.
It should be noted, however, that optimizing images for search engines is critical. Images cannot be "read" by Google, Bing, Yahoo, or other search engines. To understand images, they rely on the image filename, image alt text, and nearby content.
That is why we have a dedicated team that optimizes your images for SEO.
In addition, we thoroughly examine each page of your website to ensure that you're targeting long-tail keywords and aren't missing important SEO elements like title tags. As a result, the product page is ready to convert customers.
Making your site user-friendly is also part of SEO for e-commerce sites. Even if you sell a wide range of products, you need an easy-to-use website. We'll make sure that everything has appropriate sections or categories, and that each top-level page has a link from somewhere in your menu.
It is also critical that your navigation is simple to use and comprehend.
If not, users may become confused and leave your site almost as soon as they arrive. Why should they stay if they can't find what they're looking for? This abrupt departure, also known as a "bounce," can result in a higher bounce rate.
High bounce rates indicate to search engines that your website isn't as relevant for the search terms for which it ranks, which can lead to a drop in your rankings. As a result, web design, as well as the design of your landing pages, is an essential component of e-commerce SEO.
Using breadcrumb navigation is one of the best ways we've found to improve SEO for e-commerce.
Breadcrumbs are tiny links at the top of a menu, category, or product page. A trail of breadcrumbs on a website, like the story of Hansel and Gretel, leads you back to where you started.
This method will be used by our award-winning web designers to add links and keywords to your pages and maximise the usability of your websites for users. We provide user experience testing services to maximise the usability of your website.
The best part is that content marketing has the potential to double your website's conversion rates. Why? You provide value to users by answering their questions or guiding them with unique and informative content.
More than 60% of users prefer businesses that create custom content, which can set your e-commerce store apart from the competition. As a result, businesses that use content marketing more than quadruple their conversions when compared to businesses that do not.
Because it is difficult to compete online, creating original content for your e-commerce store is one of the best ways to both add SEO value and attract customers. A blog, guest posting, articles, press releases, and even ebooks can all be used to create content.
A content marketing strategy serves two purposes: one, it provides additional content for search engines to crawl for keywords and phrases, and two, it communicates to potential customers that you are knowledgeable and trustworthy.
Why do e-commerce businesses need SEO?
SEO has numerous advantages for businesses in a variety of industries, but it is especially important for e-commerce businesses.
You can reach more qualified leads with e-commerce SEO. These are the customers who are most likely to purchase your product, which means more sales and revenue for your company. SEO assists you in reaching this group of customers by optimising your website for the keywords they use.
These keywords are frequently related to your store and its products.
If you sell embroidered cat collars, it stands to reason that those phrases will appear in people's searches. As a result, your e-commerce SEO strategy will most likely include keywords like "embroidered cat collars" or "engraved cat collars." These are keywords that are relevant to your company as well as your target customer.
What Our Clients Say About Our Enterprise Seo Services
“ Effective, responsible, & knowledgeable. I have all good things to say about Keev Marketing! the team is superb when it comes to their commitment.”
“We've been thrilled to work with them. The team is very attentive, effective & committed to the results. ”
“These guys are great at what they do, and worth the money!”
“We greatly appreciate Keev marketing's creativity & guidance in re-branding our company's image & profile.”
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Frequently Asked Questions (E-commerce Services)
What Are the Best Marketing Tools for an E-commerce Website?
Content marketing, SEO, affiliate marketing, giveaways, google ads, and referral programs are the best tools for promoting your e-commerce websites.
What Are the Best E-Commerce Marketing Channels?
Social media, e-mails, SMS, youtube, and blogging sites are the best marketing channels for your e-commerce business.
What Metrics Should E-Commerce Marketing Services Measure?
Many metrics that e-commerce marketing services measure are our average order value, average page views per visit, most viewed content, average product views, new and returning visitors, and average time spent on e-commerce websites. All these help in creating good marketing strategies and implementing them.
What Methods Do You Use for E-Commerce Marketing?
We use content development with SEO strategies and social media content marketing. We also specialise in e-mail marketing and video marketing for e-commerce.
Is SEO Important for E-Commerce?
Yes, like any other landing page, e-commerce is also a website that requires SEO to rank better in search results and be visible to potential customers.